Are you struggling with skin problems in spite of having an extensive, multi-step skincare routine?

Having the right products in your skincare cabinet is important, but you need to know how to use themcorrectly. Social Media and the Pandemic have fuelled interest in Holistic Wellness and Self-care rituals, and novel concepts like Psychodermatologyare gaining a lot of momentum.

However, in spite of innovation and trends, there is a lot of misinformation and a lack of knowledge regarding skincare.

Here are some mistakes that might be getting in the way of your skingoals:

  1. Dipping your fingers into products –Skincare comes in pretty little bottles, but a lot of toners do not come with a spray. By using your fingers to apply the formula, you might unknowingly be transferring dirt, bacteria, and oil into your products. The way around this is to use a bottle that comes with a spray. Products like SEREKO'sClarifying Tonercome with an easy spray applicator that negates the need to use a cotton pad or fingers to get that clear skin you desire.
  2. Not removing makeup properly –Sleeping with makeup on is detrimental to skin health. Cleansing efficiently is themost important step to get the most out of your products. Over the course of the day, harmful substances like dirt, grime, and sweat accumulate on the surface of the skin - and the longer they stay there, the higher the risk of infection. Using a good cleanser for your AM and PM routine helps clean the canvas of your skin and increases the efficiency of any products you layer afterward. SEREKO's Clarifying Cleanserdeep cleanses skin and also acts as a mood enhancer that makes your skin glow.

  1. Applying Skincare in the wrong order – Skincare is meant to be layered according to the consistency of the formula, starting from the thinnest and building up to the thickest layer. The proper order of layering for maximum results is CTSM- Cleanser, Toner, Serum, Moisturiser.Doing this allows products like toners and serums to sink in and penetrate layers of skin to work more effectively. Moisturiser, the thickest formula helps lock in these products and prevent water loss.
  2. Not getting enough sleep – The human body heals and replenishes when we sleep. If you don't get at least 7-8 hours of sleep every night, the quality of your skin health will deteriorate as a result. Poor sleep can lead to premature aging, dark circles, and a heightened sensitivity to environmental stressors. SEREKO's non-sedative Calming Candy Tabs work to decrease cortisol output and improve sleep quality.
  3. Exfoliating too often- Exfoliating can be beneficial for the skin as it removes dead skin and accelerates skin turnover. Moderate exfoliation helps remove debris and helps prevent acne, but excess exfoliation can cause inflammation and damage the skin barrier. Chemical exfoliants can also contain harsh ingredients and increase skin sensitivity to other products. Ideally, you should not exfoliate your skin more than twice a week. If you have sensitive skin or have only started exfoliating, start with exfoliating once a week.SEREKO's Clarifying Body Scrub is a restorative bath salt that is gentle on the skin and soothes body acne.
  4. Using harshactives – Using actives in your skincare routine to improve skin texturecan be extremely beneficial. However, using actives in high concentrations can be a terrible decision. Certain popular ingredients when used together can also prove to be a match made in hell and wreak havoc upon your skin. Strong ingredients like Retinol and AHAs (Alpha Hydroxy acids) should be used in small concentrations and after careful assessment.SEREKO's Clarifying Face Serum ispacked with 15+ actives like Bakuchiol and Niacinamide and is gentle on the skin while retaining moisture, improving skin texture, and reducing the appearance of dark spots.
  5. Not moisturising Oily Skin – It is a common misconception that oily skin does not need moisturizer. Products formulated specifically for oily skin can contain harsh ingredients that strip the skin of moisture and leave the skin dried out and more vulnerable to dirt, pollution, and infection. SEREKO's Clarifying Face Moisturiser is specially formulated to fight recurring acne, balance skin oils, and hydrate oily skin.

Today, with an abundance of skincare advice and products finding effective and safe skin products can be quite a task.

India's first Psychodermatology brand SEREKO has come up with an intriguing range of products that target stress-related skin problems, bylowering cortisol (stress hormone) levels in the body and increasing serotonin output.

SEREKO's holistic approach to healingworks to address the physical and emotional components of health.Emotional distress can have a negative impact on the skin, and their symbiotic relationship is one that needs to be examined more thoroughly.SEREKO's patented NeuroCalmTM formula, present in all their products, can reverse the effects of mental stress, leading to radiant skin and a serene mind.

  1. Although conventional forms of treating skin problems are important, SEREKO's multidimensional approach to healing is a groundbreaking development in skincare that deserves your attention.